With 25+ years of hands-on experience in business and building, I help driven entrepreneurs turn ideas into systems and systems into sustainable success.
Business Builder
System Thinker
Soul-Driven Leader
Contractors, remodelers, and property pros ready to grow beyond referrals.
Family-owned businesses stepping into their next chapter.
Entrepreneurs turning hustle into structure.
Leaders who want freedom and profitability.


I’m Lucy Davis, founder of HerDrive Co. and a lifelong builder at heart.
With over 25 years in construction, home services, and entrepreneurship, I’ve seen firsthand what holds great businesses back: disorganized systems, scattered marketing, and burnout from doing it all.
Business Builder
System Thinker
Soul-Driven Leader
Today, I help entrepreneurs bridge that gap, combining real-world experience with cutting-edge strategies to create structure, automation, and clarity.
My mission? To help you scale your business without losing your life in the process.

Lucy and Her Drive have been a great find for our company. We need a new direction for our Accounting and Tax company, and her creativity and unique approach to a rather mundane industry has really helped to set us apart. Lucy is very easy to recommend to others.
Gene Grugal
Integrated Tax

Lucy is brilliant at analyzing your business from top to bottom and offering the exact kind of advice to take your business to the next level. She has the ability to help you define what your goals are and develop a very specific plan on how to achieve them. My clientele has nearly DOUBLED within the first 2 months of working with Lucy. I am now focusing on hiring help to keep up with the new business that is coming in. I would recommend Her Drive to any business that recognizes that it could use help living up to it's potential.
Dan Flaherty
Bright Spaces

Lucy is 100% committed to her clients. I am so happy with my website she revamped, and I’m grateful for all of the intricacies she digs into to see what works. My advice is Go with Lucy!
Aimie Reistad
Health & Wellness Coach
I’ve spent over 20 years growing companies in construction and home services, learning what works, what doesn’t, and how to pivot when the world changes. Having led through both the 2008 recession and COVID, I bring real-world perspective to every strategy and conversation.
I know what it’s like to carry a business on your shoulders, to lead with heart, to chase growth, and to want more without losing yourself in the process. My role is to help you step back, see the bigger picture, and build a plan that aligns with your passion, your purpose, and your next level.
No two businesses are the same, and neither are their challenges. I design solutions that work around your goals, your vision, and your reality. My approach adapts to what you need most, not a template, but a strategy built to move your business forward.
I believe growth starts with clarity. Before we talk strategy or systems, I want to know your end goal, what success truly looks like for you. From there, we reverse-engineer the steps, build the structure, and make that vision your reality. It’s simple, powerful, and deeply personal.
This isn’t just lunch, it’s your strategy hour. We’ll sit down to look at the big picture of your business, talk about what’s working, what’s not, and map out your next steps toward growth. You’ll leave with clarity, perspective, and real strategies you can use right away.

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